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Introducing: The BroadSoft Xtended
Developers Program
 In the last issue of BroadSoft Calling,
we announced the BroadSoft
Xtended program, our Web 2.0 initiative to
enable software developers to create mashups
with the BroadWorks® platform. A key component
of the program is the Xtended
Developers Program, an online portal where
telecom and web developers can find tools for
creating these mashups.
The Xtended Developers Program provides an application
development portal (http://developers.broadsoft.com/)
that houses application programming interfaces
(APIs), sample code and documentation. Developers
will also find social networking features such
as forums and blogs to spur interaction within
the Xtended developers community. BroadSoft unveiled
the Xtended Developers Program last week
at the Web 2.0 Expo in San Francisco.
Calling Innovators: Join the Xtended
Developers Program today
All BroadSoft service providers and technology
partners should join the Xtended Developers Program.
The next in-demand Web 2.0 application could
be created by you or your company. There is no
cost to join the program. Register
for the Developers Program today.
Some of the mashups already created include:
Click2Message: Facebook + BroadWorks
 One
of the new applications created through the BroadSoft
Xtended program is JoeDeveloper.NET’s
Click2Message application for social networking
site Facebook. With the Click2Message widget,
Facebook users can allow their contacts to reach
them by phone using click-to-dial within their
Facebook page. Click2Message is the first-ever
mashup to bring carrier-grade VoIP to Facebook
users. Click
here to read more.
The Unified
Connector for Salesforce
 The
Unified Connector for Salesforce, which mashes
up BroadWorks calling features with the salesforce.com
CRM application, has already won two awards—a VON
Magazine Top 10 Innovator Award and a Unified
Communications magazine Product of the Year
Award.
Expect to hear more accolades for Xtended mashups
as developers add BroadWorks voice features to
more online applications used everyday by millions
of people.
Mashups Survey: Results
The results are in. Respondents who completed
our Mashups Survey in the last issue of BroadSoft
Calling let us know what types of mashups
you want to see with BroadWorks calling features.
Question 1: What business applications
you would most like to see mashed up with BroadWorks?
| - Instant Messaging |
66.7 percent |
| - Social Networking |
41.7 percent |
| - CRM |
25 percent |
| - Accounting Applications |
8.3 percent |
| - Human Resources Applications |
0 |
Question 2: What social networking sites
do you want to see mashed up with BroadWorks
calling features?
Network
Transformation and Residential Whitepapers
Two
new BroadSoft whitepapers are now available
for download on Boulevard:
- The Network
Transformation whitepaper
explains the current trend in the industry
where more competitive service providers
are migrating from voice-only services
to multiple, value-added services. This
whitepaper covers the benefits of moving
from TDM-based networks to IP.
>>Click
here to request a copy of the Network Transformation
whitepaper.
- The Residential whitepaper
lays out effective strategies in the residential
market, including how carriers can keep up
with the market’s evolution and parlay
those changes into new revenue opportunities.
>>Click here to request
a copy of the Residential whitepaper.
BroadSoft
Connections 2008: Quick Survey
 BroadSoft
Connections 2008 will be here before you know
it! Connections is BroadSoft’s annual executive
users conference, a premier, invitation-only
industry event. This year, Connections
is 5-8 Oct., at the Westin Kierland in Scottsdale,
Arizona, USA. Registration opens soon.
Each year, Connections features
unparalleled networking opportunities, invigorating
keynote and locknote speakers, educational
sessions and panels. Let us know how we can
make this year’s BroadSoft Connections even more
valuable to you.
>>Click
here to take a quick, three-question survey.
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